Tales From Digital Advertising 13 years Veteran: Jeremy Wainwright

– Are you ready to transform
your normal e-commerce business into one that experiences
exponential growth year after year, using online advertising? If so, this show is for you. Me and my guests will show you how you too can grow
your e-commerce business to seven or even eight figures, so you can go on more luxurious vacations, spoil yourself and your family, say yes to more opportunities, and become financially free to never have to worry about money again. Welcome to the E-Commerce
Performance Marketing Show. Hey, how’s it going guys? Josh Marsden here, host of the E-Com
Performance Marketing show. And I’ve got Jeremy Waddell here, and Jeremy is one of the true veterans
of internet marketing. He’s been in internet marketing for I think ten-plus years. He’s been in digital advertising, scaling campaigns, and really
scaling e-comm brands as well, for his clients and also
brands that he owns as well. So I’m really excited to have him here. He’s gonna present a lot of
value to you in today’s episode. So Jeremy, welcome to the show. – Thank you for having me. Actually, I have a little
beef to pick with you. I’m in Brooklyn. You were in New York. I heard that you went
and sat down at Google, and you didn’t say hi. We could have had a coffee. – I know man, I know, I
know, I know, I know, I know. I thought about that too afterwards. But I was literally like touch-and-go. I was like 36 hours. I was like there and back, but I’ll be out there again, and we’ll definitely get together. – Cool, cool, and congratulations, that sounds like an amazing
opportunity that you had. – Yeah it was cool to go into Google, New York City, the headquarters, and to speak on a panel
about attribution reporting and how to leverage it in
your digital advertising. Yeah, it was great. It was awesome. I loved it. – Cool, well yeah, again, thank you for having me. It’s always a pleasure to talk to you both on and off camera, and
I’m excited to get into it. Lets talk about some e-commerce. – Let’s do it man, so
what got you started? What’s your story? – Yeah, so probably, let’s see, it’s 2020, at this point it’s been
probably somewhere between 12 and 13 or 14 years. In the very beginning, when Facebook ads weren’t
even Facebook ads, they were Facebook flyers. They were like little right rail ads that no one had ever seen
on the platform before. There were like one-cent clicks on audiences that we all want, in first world countries. It was the wild west. There were no rules because
no one had ever advertised on Facebook before, and so, like you would imagine, generally, some people pushed
all of the rules aggressively. And then, in order to combat that, Facebook came up with all of the rules that we know and love now and deal with, like, what’s a great example? Oh, the before and after picture. In a world where you could
use a before and after picture for pretty much anything, it always did super well. Just, it leads consumers to not feel amazing about how they are, and when people don’t feel
amazing on the Facebook platform, generally, they adjust to
make sure that their consumers and their users don’t feel horrible. And since then– – And that’s a typical ad too, for just advertising in general, showing before and after, and you can even do that on Facebook. – Exactly. And even now, with my clients, there are ways to get around that, very subtle ways. We do a lot of videos where it’s like, “Hey, I used to have this
problem, and now look, “I have beautiful long hair.” (laughs) So I can’t show the picture
of the before and after, but we can shoot a video
of someone talking about what happened before the
product and what happened after, and it’s a great shot of
what after looks like. But yeah, 12 years later, mostly on Facebook. To this day, probably like 80%, 70% of
the span that I manage, both with my clients
and with other brands, is still Facebook and Instagram. I think, I’m sure that you
see this with clients too, everyone’s like, “Well, where can we get
the cheaper conversions?” And generally, that ends
up being younger platforms, and so, right now, the other 30% is generally testing between those younger platforms. We have a little bit of Pinterest running, a little bit of Snapchat. We’re doing some work with
influencers on TikTok, and that’s doing really well. – Nice, man, nice. That’s an interesting topic. It actually came up in a conversation with someone recently about TikTok. So what are your thoughts on TikTok for e-commerce companies? Is it relevant? Should they be using it? What have you learned so
far from your experience? – So it really depends on where you are as an e-commerce company. If you’re doing a million dollars a year, and all of your traffic is organic, then, what you should probably do is just cozy up to whatever platform you get all your organic traffic from and figure out a way to do it that way. If you’re even younger than that, and you haven’t really figured out which platform is gonna work for you, but you have a product
that you know you can sell, then yeah, TikTok is a
great platform to do that. It’s gonna involve a lot more leg-work. It’s gonna involve ideally sending your product to influencers, reaching out to 100. 20 will get back to you. You’ll figure out how
to make a deal with 15. But a great piece of creative that that influencer creates
for your product is golden. Right now, mostly what we’re running is, it’s apparel, a lot of apparel, and then, a lot of beauty products, where an influencer will
create a piece of content. They are dancing in their kitchen with some fuzzy slippers on, and the video goes kind of viral, and then, everyone in
the comments is like, “Hey, where did you get those
awesome fuzzy slippers?” And that is my client. And those things are doing super well. I feel like this is PG-ish. (chuckles) Are you familiar with Fuck Jerry? – No, I’ve heard of it once, but not very familiar with it. – So Fuck Jerry is responsible for the Fyre Festival and blowing it up, and then, it never, ever came to fruition. So all these people bought tickets, and they couldn’t deliver– – Oh, yeah, yeah, yeah, yeah, yeah. I watched the documentary on Netflix. – Yeah, yeah, yeah, yeah. So Fuck Jerry does a great job of integrating the advertisers that they get to all of the Instagram
accounts that they own. There’s one that just
released with Bloomberg, and Bloomberg was like, “Hey, my daughter says
that you’re really cool. “Can I pay you?” And he’s like, “Uh, that’ll be a billion dollars.” And the response is, “What’s your Venmo?” They did a great job. And that’s just where
advertising is going, where I think a lot of
people, especially brands, wanna be like, “Hey, I want you to create
this specific thing.” But ultimately, the influencer
knows their audience better than anyone else, and so they need to work
with that influencer to create something that
their audience is gonna like, and ultimately, everyone wants
those earned views, right? It’s great to pay for one
click and get one click, but you pay an influencer and instead of getting 500,000 views, you get 1.8 million like, yes! – Yeah, wow. Yep, totally, totally. So what are you doing right now? I know that you mentioned
that you’re running traffic mostly on Facebook, Instagram, but you’ve got obviously
TikTok, and Pinterest, and all those others that
you’re testing right now, but is it for clients? Is it for yourself? Tell the audience a little bit about what you’re currently
doing to grow your wealth. – (laughs) I mean, just stay busy. I think right now probably 40% of my time are brands that I own. At this point, there are six. And then, the other 60% is on two large clients that
I’ve had for probably, I don’t know, three years. The spend is probably
80% theirs and 20% mine, but I’m working on it. (laughs) – No, that’s cool, man. That’s awesome. Yeah, yeah, yeah. – Ultimately, even as I look at my brands, and as I look at my clients’ brands, what we’ve been doing mostly is doing all the things that
are kind of challenging for everyone to do because
we know, if we do those, the idea that someone is gonna try and copy the difficult things is just gonna be hard. Again, I work in the beauty space, and so it is difficult to get a woman, who is over the age of 45, to shoot a testimonial for a product because she just doesn’t wanna do it. And so we’ve very aggressively been grabbing those
testimonials from women. And so if you don’t check out, we’re probably gonna give you a discount, but not necessarily. Maybe the reason that
no one buys is because they just don’t think it’s gonna work. And so as we follow you
around the internet, we’re gonna show you 18
different testimonials from women who were talking about all
of the things that show up in our customer service tickets, like, “Well, is this gonna fit in my bag?” “Actually, glad that you asked. “Here’s Susan, she loves
that it fits in her bag, “And here’s Stephanie, “and she says that it works
for people with curly hair. “And here’s Tina, “and she says that it works
for women who are over 65.” We’re just gonna grab every
single possible reason why you’re not gonna buy our product, and we’re gonna show you a
person who looks like you, and has the same problem as you,– – Smart, smart.
– Winning with our products. – Yep, and you can tell they do that obviously with retargeting and just adding a demographic layer to it. – Yep, and that’s
literally what we’re doing. There’s another big, I guess, I’m not gonna call it argument, but maybe disagreement on the internet, is about when you fire retargeting pixels. Where I’m a pretty big
fan of Justin Brooke, and he loves to say that
he’s not gonna fire his pixel until someone has been on
his page for 10 seconds. I am completely and utterly
in the opposite camp, where if you have decided
to come to the page, and you at least thought about it, there’s a probably a reason
why you clicked back. Maybe you didn’t like the
way the product looked, or didn’t think that it was
for men, and you’re a woman, or vice-versa, or something. And I’m willing to bet that
you at least thought about it, and so I can probably convince
you easier than someone that hasn’t already
clicked on one of my ads. – Yeah, yeah, totally. That makes sense. I can see both viewpoints there. I mean, I’d be curious to see
maybe in some sort of testing. I don’t think that anybody’s
gonna really do this, but it would be nice if
there was a test that showed the difference in ROI in ads when you’re doing retargeting
just Brooke’s way or your way. That would be really cool. – And you’re right. It’s one of those things
where I would love to test. It’d just be very cumbersome. – Yeah, I know, totally, totally. Well, cool. So I know you have 12, 13,
crazy amount of experience, with everything you’ve been doing in the internet marketing space, but what’s one big success, maybe just a campaign even, that you could think of that you could share with the
audience that is an e-comm, where you had this just
phenomenal result that was, just blew you away even, and you learned a lot from it, and there was a lot of
strategies and tactics, maybe in that success, that you’d like to share? – Yeah. Let’s see. E-comm product, lot of success,
that I would like to share. So probably, we’ll say at this point,
maybe like two years ago, the other big client that
I used to have is Dr. Axe, which is now Ancient Nutrition. They’re a very large supplement company. They probably do, at this point, I don’t know, nine figures. It’s a bunch of really smart
people and a great leader. And firstly, I liked
working with that client. The one thing that I noticed was they had a huge advantage because they produce a
lot of content for free, and so in a world where everyone is bidding against cold traffic, they had somewhere between one and five million users every month that were already reading their content, and those people were
already super engaged, and selling to them was
significantly easier. So when you were trying to get
an ROI on advertising spend, it was a lot easier to break
even or even get that two-X, because there was a huge group of people that you were selling to, that was significantly cheaper. And so you would just dollar cost average the kind-of-warm people, which
is what they called them, to the truly cold ones. – Yeah, nice. Yeah, it makes sense. It makes sense, yeah. Yeah, we’ve seen that too in several, that’s part of our ARM5 formula, is creating that authority
and using content to do that, because we’ve seen some phenomenal results with some of our clients
over the past 24 months because that’s been such a
big element in their strategy. So now, it’s duplicated
with all of our clients. – Yeah, I mean, I think
that everyone thinks that, or at least some brands
that I’ve interacted with, think that every piece of
content needs to sell something, and that’s not really
the case in my opinion. You just need to become a
person that people go to when they have questions about
or related to your product. So if you sell a knitting hand bag, then you are the person
that everyone goes to when they think knitting handbags. That’s such a great position to be in. And then, after you’re that person, you can find someone like
you or someone like me, and we can help you sell
all of those people, but we can’t make you the expert. You need to be the expert first. – Yep, yep. Absolutely, man, absolutely. Yeah, I mean, and I think this methodology is so, it applies really primarily to Facebook, and Facebook is obviously
one of the big platforms when it comes to digital advertising, Google being the other one, but Facebook I think needs to be used in the way that we’re talking about, where you’re creating
that brand value up front with cold prospects. And yeah, you might still get
some customers that are cold, but you’re not banking on that. You’re really banking on a
actual, full marketing journey that you’re taking people through. – Yeah, definitely. I mean, the same thing with YouTube. There are a few people that I follow for personal things that I enjoy like, we talked about this, every morning, I row for an hour. I follow some rowers on YouTube. They’re showing me all these ads like, “Jeremy, for $10 a month, “I can walk you through
step-by-step the perfect form.” I’m like, “Oh, that sounds great. “Here, take my $10.” (laughs) – So wait. Wait, wait, wait. Do you row in the rivers in New York? – So it’s a little bit
cold to do that right now, and so now, it’s inside. But yeah, when it’s warm,
maybe like once a week. It’s just kind of a pain. Also, New York water is
not amazing. (laughs) – Oh, yeah, it looks like it isn’t. Yeah, when I was in New
York City for that 36 hours, I went on like a nine
mile jog, and it was cold. I was layered up too. I was layered up. I had several layers of pants. I had several layers on
top, but I had no gloves, and so my hands were
taking it the whole time. It was rough. A few times, I had to put my hands in
my sweater as I’m jogging just to keep them warm, but it’s all good. It’s all good. But anyway, I bring that up just because I looked at
the water as I’m jogging, and I noticed the water was not anything you’d like to jump into. – I agree. Let’s see, what was the question? The question was, oh, great campaigns. So yeah, I remember a good one. So one of the problems, again, I work in the
health and beauty space, a lot of which is in supplements, and one of the problems
with supplements is flavor. There’s no way that customer
can try all of the flavors, and then, customer gets overwhelmed and instead of buying one, they’re buying none, and they bounce. So how do you handle this problem and make sure people are checking out and make sure that they’re
happy with the choice? So after very aggressively
pushing Dr. Axe, they eventually released
these little packets, and so we sold everyone like five little packets of
all of the different flavors, and if you bought the five little packets, we would give them to you for free, as long as you bought a $50 gift card, which was the price of one
of the full-size containers. – [Josh] Ooh, smart. – And so that solved all of our problems. It also meant that I had this
massive retargeting audience of all of the people who
had seen one of the flavors and had not checked out. They already knew that this thing was $42 and that normally we didn’t do this, but right now, we were going to do this, it was a massive success. And also from a P&L perspective, it was a challenge to get
people to use the gift cards. (laughs) – Really? – Yes. Like three or four months later, maybe only 50% of them had
redeemed the gift cards. And so then, we had to poke them again
to redeem the gift cards. – Gotcha. But still, I like the offer. I mean, it’s smart because, like you said, there’s a lot of decision
paralysis that comes from options, and with something of that nature, where they have to try
it and see how it tastes, and they can’t obviously
if they’re seeing it, unless they go to a store,
and they somehow test it. That’s a really smart offer
to sell a gift card to them along with basically a sample pack of like five different flavors, so this way they can check them all out. – Yeah. I mean, and obviously
each brand is different, but this is why I push very hard for supplements that do not have a flavor and are just good for you. Some clients like that,
some clients don’t. Ultimately, people are choosing this to get a desired outcome, and if it doesn’t taste
like Fruity Pebbles, and they still want the outcome, they’re still gonna do it. – Yeah, yeah. I can’t imagine a protein supplement tasting like Fruity Pebbles. – There’s a guy who lives on my hall, and his protein powder, I can tell because he
gets it sent in the mail, and it comes in this crazy box, and it’s flavored like
Cinnamon Crunch maybe, or like Gushers, something that is
definitely very childish, and he is not a child, but I think he enjoys it because I see him order
it over and over again. So who knows? – That’s awesome, that’s awesome. Yeah, well, cinnamon
protein’s really good. I used to go to One Stop Nutrition and get a specific smoothie made, and I always had them use that protein that was a cinnamon protein, and it tasted so good. Anyway, that’s a little bit of a tangent, but it’s all good. Well, is there any other
strategies or tactics that maybe come to mind that
you wouldn’t mind sharing? I mean, you’ve already
shared two awesome ones, which I appreciate, but I just thought I would
grill you for one more. – Yeah, on the advertising
side or on the e-commerce side, so with all of my clients,
with both of them, what we’ve done is very slowly,
we’ve taken on everything. So initially, we started with
just all of the advertising. And then, we took over all
of the advertising and email. And now, we also manage the store. So we have complete
control over everything, and that becomes very necessary when you’re trying to
scale average order value, which is the other part
of paid advertising that is gonna make or break you. If everyone is checking out for $30, it’s just gonna be really hard to make paid advertising work at $30. And so normally one of
our first steps is to institute decent up-sells. Generally, the up-sell that works, that is completely counterintuitive, is more of the same thing. So if you bought one, well, we’re gonna offer you a 20% discount if you buy three more. And again, if it’s
something that’s consumable, like the idea that someone’s gonna buy three months worth or four months worth, just means that they need to
stick to it for four months. Generally, as two people
that are decently healthy, we know that if you stick
to something for a week, you’re probably not gonna see any change. If you stick to something for four months, you’re probably gonna change,
– You’ll see change. – A little change. Yeah, and so I think a
lot of people think that selling someone more of your
product isn’t on the up-and-up, but I see it as the exact opposite way, where you are just making sure
that this person is in it, at least to see some decent change. If they buy one, it’s probably
not gonna change their life. If you bought three and you
stick to it for three months, your life is probably gonna get better. – Yeah, totally, totally. It makes sense. Cool. Yeah, and I’m glad that you
brought up how important it is to really focus on average order value because in order for you to
get paid advertising to work, you need to have a significant AOV that you’ve achieved in
your e-commerce store, so I’m glad you brought that up. – Yeah. I mean, and that’s the part
that I have no idea why, but just gets less focus. Everyone’s like, “Ah, more customers.” Wait. So more customers, and you need to increase
the amount of money that you get from each customer. Both of them are maybe
just as equally important. – Right. Absolutely, man, absolutely. And I would even venture to say that it’s actually more
important to have your AOV really in check, versus just trying to get
new customer acquisition because if you have a strong AOV, then the risk of you spending advertising dollars on
Facebook, or any other platform, to get customers is lower. And then, on top of that, you can also scale if you
have a significant AOV that can cover that, because you and I both know that, as you scale, you’re gonna spend
more to acquire a customer. It’s just gonna happen. – And that’s one of the
hardest conversations, to have people that don’t deal
heavily with the internet. They’re like, “But when we order more,
don’t we get a discount?” In a word, “No.” (laughs) – Do we get a discount on advertising? Oh, man. – No, that is not how this works. I understand why you think it’s this way, but that is not how it works. – I know, I know. Unfortunately, nope. Sorry, Zuckerberg wants our money. – Exactly, exactly. But yeah, definitely had that conversation at least a dozen times. – Yeah, yeah, I hear you, man. Has there ever been a
stressful, kind of challenging, moment that you’ve been through with either clients or
your own e-comm brands that you learned a lot from, that comes to mind, that you wouldn’t mind sharing? – So many, so many. Let’s see. So as I have a pretty
heavy affiliate experience. And affiliate just generally means that I manage all the ad-spend,
monitor the conversion rate, but ultimately, the two
parts that make a brand, that I didn’t have to deal with, were customer service
and forecasting product. And so when I started my
first e-commerce store, the forecasting product part was a little bit of a challenge. I mean, me, like probably everyone else, orders in bulk from China, and then, you have to forecast how many units you’re gonna spend, or how many units you’re
gonna sell per day, and then, have like a 30 day lead time. So what happened is, this year, I bought a bunch of inventory in December, thinking that I had enough
inventory to go through Q1. And then, as January 1st started out, I spent 300% more on advertising
than I thought I would because I was getting great ROI because a ton of other
people had been forecasting even worse than me and had run out. And then, you have Chinese New Year, and then, you have all of
this Corona virus stuff, and so all of my competitors
are running out of inventory, and so I’m spending significantly more than I thought I would, and I’ll probably run out
of inventory in like March. – [Josh] It’s opportunities. – It is, it is, and I can’t complain, but at the same time, I probably, I mean, I don’t
think I could’ve foreseen this. This is just a problem that
I’m gonna have to deal with. – Yeah, for sure. I mean, what are you
gonna do at this point? What’s your game plan, do you think? – So slowly but surely, I’ve been increasing the
prices of my product by 10% to see if that influences conversion rate. And then, at some point, I’m probably just gonna
have to stop advertising for a while. – Yeah, yeah, just until you get your inventory
picked back up, basically? – Yeah. The other option I guess is that you just put a
very large disclaimer under the checkout button that says, “Hey, this is a pre-order. “We’re gonna deliver your
product in like 90 days.” But I did a little test with that. Customer service complaints
jumped significantly. Yeah. The delivery rate on my Facebook
page went from like a 4.6 to like a 3.2, and I was like, “Ah, no!” (laughs) – Gotcha, gotcha. So do you turn off your ads completely, or do you just keep them
down to kinda a life-line, so to speak? How do you handle that? – If I were to turn off ads, I mean, yeah, so I wouldn’t
completely turn them off. They’re like, we’ll
call them whales maybe, that I’m constantly running ads to. So I’ll take my customer list and chop off maybe the top 10%. And generally, those
top 10% have given me, I don’t know, like 25% of revenue. And I am constantly running
ads to those people. – Yeah, yeah, yeah, okay nice.
– Yeah, yeah. Generally, volume discounts, specials. Sometimes, if I’m feeling really generous, I’ll give them stuff for free. If someone is 30-X to your lifetime value of a normal customer, obviously I’m gonna treat them well. Sometimes, I’ve called a few of them. They’re always blown away like, “Oh my gosh, it’s so nice
to talk to you!” (laughs) – That’s awesome. No, that’s great. And what I love about what I’m hearing, and what I think the audience should really learn from you here, is that you’re really showing
how you have a strategy you basically follow to
really leverage 80-20, the top 20% of your customer list that are giving you 80% of your results. And you’re going the extra
mile with those people, and you’re making more offers to them, and you’re calling them,
and all that good stuff. You’re loving them basically, and they’re loving you
back by purchasing more. – Yeah. And again, this is one of those things that is maybe not super scalable, but is something that no one
else is gonna do. (laughs) – And it’s a sustainable business, though. When you have a customer
list that’s loyal, that keeps coming back, and you’re putting that effort
into creating that loyalty, you have a sustainable business, and that’s an awesome thing. – Yeah, and also, obviously as a business, I would like these
people to purchase more, but there are other things
that I want from them too, like all of these video testimonials. And generally, that’s when you ask someone for a video testimonial on the phone like, “Hey, I’m so glad that
you had a great experience “with our brand. “I’m so happy that you’re a customer. “I was just wondering if maybe you could “tell everyone else
why you’re our customer “and why you’ve been so
happy with the brand. “Oh, that sounds great.” – Yeah, that’s awesome, man. That’s cool. I’m glad that you shared that. I’m glad you talked about that because, like you said earlier, a lot of people get so caught up in just new customer acquisition, they forget about the
customers that they have. And what you’re talking about
is just so fundamental really when it comes to creating a
successful, sustainable business is really taking care of your customers. – Yeah, and ultimately, those are the people that it
is easiest to sell more to. As people who own agencies, I know that the best customers
in the world are people who have given me some money in the past and had a great experience. There’s no one in the world
that does better than that. Why on Earth would I not utilize that? – Yep, totally, man. Agreed, totally agree. Well, I wanna be respectful of your time, and we’re getting to the
end of our time here, so I just wanna transition
over into our fun kinda bonus round that
we do on every episode. So let me tell you about this. So basically the idea here is you wanna answer each
question with only one word. That’s the challenge. So what caused your biggest
e-comm success to date? – One word? (laughs) – One. – Uh, I’m gonna cheat. Customer appreciation, customer service. – Agh! What about just appreciation? You could’ve just said appreciation. – Okay, appreciation, appreciation. I’m on it. Only one word. Only one word. – I can’t do that for anybody else. Can’t do that again. Okay, what advice do you have for other e-comm business owners? – [Jeremy] Dedication. – Cool, okay. And how would you describe yourself? – Curious. – [Josh] And what do
you see in your future? – Complications. – (chuckles) Complications. Okay, I’m not even gonna
wonder what that means, but okay, all right, that’s cool. So how can people that
are watching this episode, how can they follow you,
learn more from you? What’s the best way for them to reach out and become part of your audience? – Yeah, so I’m on Twitter. I post probably like once every
three months @jeremywaddell. Jeremywaddell.com is in the mix, and so that will probably be live in maybe like a week or two, and then, I will start
putting out content. I’m also on Instagram. Generally, those are e-commerce rants. I think people think that
they’re entertaining. – Yep, yep. Did you say you’re
starting a personal brand, like a website? – Yeah. So not really to generate an audience, but more so to reach out
to people in the industry. I have some friends who aren’t super, I guess public, but they have active Twitters, and that’s just been a great way for other people to
reach out and say hello. And so I think in 2020, I’m gonna make an effort to do that. – No, that’s smart, man. Yeah, that’s great. – Get some learnings, say hi, maybe in the future if I have a blog, you’ll come and say hello and have lunch with me when
you’re in New York. (laughs) – Instead of just coming
through, touch-and-go? – [Jeremy] Exactly, exactly. – “Hey, I was just in New York. “I just left.” (laughs) – See you later, bye! – I was waving at you at the plane. (both laugh) No, I hear you, man. It was funny you bring that up because I’m actually gonna
be starting up my own kinda personal brand site too, because I’ve got this new program that’s gonna be launching soon that’s separate from the agency, so I’m really excited for that, but a lot of work over
the next 30, 45 days. (sighs) Yeah, I’m trying to basically just check off this large
list between now and TNC. Yep, yep. Well, great. Well, hey, thanks so much
man for being on the show. It was an awesome episode as always. It was always a pleasure
connecting and chatting with you. And, guys, definitely follow Jeremy, especially when his
personal brand launches. That’s where you can learn from him. He’s a true veteran of the
digital marketing industry, and he knows his crap. I was gonna say something else, but I gotta keep it PG. But, yeah. Jeremy, thank you so much
for being on the show, truly appreciate it. – No worries. Thank you for having me. Enjoy your Monday. – [Josh] Thank you for tuning into The E-Commerce Performance Marketing Show. If you enjoyed this episode, be sure to subscribe, like, and comment with a timestamp of your favorite part and share it with a friend. Until our next episode, here’s to you and the success
of your e-commerce business. (upbeat music)

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